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Electrolux Love You Loads

#ElectroluxLoveYouLoads

Electrolux Philippines partnered with CEVA Philippines and has donated 200 washing machines to mothers, communities and organizations in the Philippines like Gawad Kalinga and GMA Kapuso Foundation and its partner organizations. Called “Love You Loads“, this program was designed to help lighten the loads of Filipinos, particularly laundry loads, through modern appliances.

 

 

During the turnover ceremony held at the Electrolux office, Electrolux Philippines Country Manager Andrea Soto-Pionilla shared that “May is the time where we recognize and share our appreciation for mothers and all the hard work that they do, Electrolux Philippines wants to express our support for moms and families all over the country.” Because moms have so many concerns to juggle: work, childcare and household chores, laundry should be the last thing they should worry about. “Having a washing machine in their household can make this chore faster and easier so that she can move to more important things and families can spend more time together.
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Mark Hoolahan, HR Director of North Asia Cluster of CEVA said that “CEVA Logistics is immensely proud of our long-term business partnership with Electrolux. We are privileged to be able to partner with Electrolux in assisting such worthwhile causes for the GMA Kapuso Foundation and the  Gawad Kalinga community.”

Electrolux Philippines employees and guests participated in the program by creating cards for each washing machine, sharing a personal message of encouragement for the beneficiaries. Electrolux aims to shape living for the better and improve the everyday lives of Filipinos. It means a renewed focus on what their products and solutions can help people achieve, to create experiences that will elevate everyday life and to be a driving foprce in sustainable living.

Modern appliances, like the washing machine has transformed the lives of families because these have enabled homemakers to do other house chores more efficiently and giving more time to enjoy with their loved ones.

👚👕 More photos here.